Resources Library by ANA

My mum's throne room

If you asked a group of mothers what they would miss most from their home if it all disappeared would you really expect them to say the toilet? We did that excercise in a few South East Asian cities among the new urban classes and despite their...

Catalogue: Congress 2013: Think Big

Author: Dave McCaughan

September 26, 2013

A whole new world

A group of citizens called Khon Thai (Thai people) have a passionate mission to promote a harmonious society and to raise the quality of life for the Thai people. Market research is renowned for its ability to improve the quality of products and...

Catalogue: Congress 2013: Think Big

Author: Daranee Charoen-Rajapark

Company: GfK

September 26, 2013

Baring it all

With the spotlight on Asia Pacific, the impact of economic growth and exposure to the outside world on the lives of women has been immense. The modern woman has emerged, and the modern Asian woman is unique. Her identity is still deeply rooted in her...

Catalogue: Asia Pacific 2013: Asia On The Move

Authors: Christina Inocentes, Chris Casanare, Bing Natividad

Company: Ipsos MRBI

April 7, 2013

Masculinity

A semiotic analysis and cultural exploration of masculinity in India. This presentation provides a comprehensive examination of the codes that have defined Indian masculinity over the ages - from antiquity to the present day. An exploration across...

Catalogue: Asia Pacific 2013: Asia On The Move

Author: Satyam Viswanathan

April 7, 2013

The modern nomad in Asia

According to the International Organization for Migration (IOM) the estimated number of international migrants has increased globally from about 150 million people in the year 2000 to 214 million people today. This phenomenon makes societies across...

Catalogue: Asia Pacific 2013: Asia On The Move

Author: Stephanie Herold

April 7, 2013

The last frontier of Asia

In 2012, Myanmar accelerated its course of political and economic reform. Given its position as Asias last significant frontier economy, global and regional research suppliers and their clients have been quick to explore the opportunity for growth...

Catalogue: Asia Pacific 2013: Asia On The Move

Author: Ron Gailey

Company: KANTAR TNS Malaysia

April 7, 2013

Russian kids and the West

The world is coalescing: why should we regard Russia separately from the rest? Take Russian children, for example. They watch The Simpsons, listen to Justin Bieber, aspire to have 'gangsta style' and say 'hey' instead of 'privet'. They might appear...

Catalogue: CEE Research Forum 2013: Research Remix

Authors: Anna Demianova, Julia Yuzbasheva

Company: Point-Blank International GmbH

March 17, 2013

Sustainable Brazil

This work goes back to political and economic factors that led to the emergence of a new middle class in Brazil, as well as the development of the Brazilian and global debate on sustainability and conscious consumption. It shows the effect of this...

Catalogue: Latin America 2012: Uncovering Opportunities

Author: Mário Mattos

Company: GfK

May 3, 2012

The kids are alright! The global family today

Family fusion, cohesion and roles have changed rapidly in recent times, unlike previous generations, decision making within families across a wide range of issues and brand purchase is almost entirely collaborative. The generation gap is closed and...

Catalogue: Latin America 2012: Uncovering Opportunities

Author: Noel Gladstone

Company: Viacom International Media Networks

May 3, 2012